Intelligent question design

Transform how you listen, lead, and engage your teams

Ask better, measure smarter, and map every response to what shapes your culture with CultureMonkey's intelligent survey design.

Book a free, no-obligation product demo call with our experts.

Trusted by 500+ organizations across 30+ countries
United BankRobertshawPepsiYahooLinkbankGarrettJeronimoEconofoods
4.7/5 on G2GDPR & SOC 2 Compliant5 Week Implementation
Question formats

Measure what matters, in the format that resonates

Not every question should look the same, and neither should the way people answer. Choose formats that match the moment, the message, and the team you're listening to.

  • Flexible question formatsSelect formats from rating, single select, multi select, or even open text for survey questions.
  • Intuitive survey designBuild surveys that are light, intuitive, and easy to complete.
  • Tailored question typesAdapt question types based on role, region, and response style.
  • Personalized question experienceMake every question feel relevant to the team answering it.
Question format customization
Rating scales

Flexible scales for better, more meaningful responses

Make your surveys feel less like forms and more like conversations. Use intuitive scale types to keep employees engaged while capturing real sentiment.

  • Engaging rating scalesChoose from 5-point Likert scales or emoji-based rating options.
  • Consistent feedback styleKeep surveys consistent with your internal feedback style.
  • Tailored scale typesMatch scale types to your audience and survey's purpose.
  • Clarity through contextCollect clearer responses by aligning format with the context.
Flexible rating scales
Custom drivers

Connect survey questions to unique drivers that shape your culture

What you measure should reflect what you value. Connect every question to unique drivers that align with your culture, goals, and values.

  • Customizable culture driversCreate custom drivers that reflect your company's goals and values.
  • Link questions to goalsLink questions directly to the drivers you want to track.
  • Framework-driven survey designApply your internal engagement framework across ready-to-use survey templates.
  • Real-time visual insightsVisualise driver-specific insights in real time with engagement heatmaps.
Culture drivers survey design
Survey preview

See exactly how your survey will look before you launch

Make edits with clarity and control. Preview your surveys exactly as they'll appear before you hit send.

  • Easy survey editsEdit questions and structure with a clean, step-by-step interface.
  • Preview before launchPreview the full survey layout on desktop before launch.
  • Run test surveysSend test surveys to validate design and flow before launch.
  • Brand-aligned designApply your brand colors, fonts, and voice for a consistent look.
Survey preview and brand-aligned design
Recognition

Top-rated across support, usability, and results

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What HR leaders love about CultureMonkey

Customer testimonial after merger
“
After our merger, understanding our employees' perspectives was vital for us. CultureMonkey stood out by blending our engagement methodology with their research-backed questions, adding depth and relevance to our insights. Their support team was exceptional—always responsive and proactive, making our engagement efforts truly impactful.
Beverly Wise
Beverly WiseChief Impact Officer
Employee Engagement Testimonial with People Science insights
“
CultureMonkey made it easy to automate our employee engagement surveys while still giving us the flexibility to customize them. Their real-time data analysis, combined with insights from the People Science team, helped us uncover key focus areas, align our strategy with industry benchmarks, and strengthen our leadership development efforts.
Mollie Mock Kaufman
Mollie Mock KaufmanDirector of Talent Development & Training
Econofoods employee engagement survey testimonial
“
CultureMonkey's support during the launch of our first company engagement survey at Econofoods was phenomenal. With their omni-channel reminders through WhatsApp and Text messages, we reached nearly 80% participation. The user friendly platform, detailed reporting and live dashboard empowered us to develop actionable strategies.
Esther Geldenhuys
Esther GeldenhuysPeople Operations Executive
Aujan Group employee engagement testimonial
“
In just seven days, CultureMonkey designed and launched our survey to 2,000 employees across multiple geographies and in five languages. A feat that would normally take 45 days. When at Aujan Group, we asked CultureMonkey to support us with our annual employment engagement survey. We gave them an impossible task and they delivered.
Susan Gardner
Susan GardnerCHRO
Robertshaw employee engagement testimonial
“
With CultureMonkey, capturing feedback worldwide became seamless and inclusive. QR codes, multilingual support, and open comment analysis helped our managers understand culture deeply and have more meaningful conversations, something that simply wasn't possible before.
Heather Kane
Heather KaneSr. Manager - Change & Engagement

Explore what intelligent survey design looks like, tailored to your way of working

Book a free, no-obligation product demo call with our experts.